Foster Wealth extends brand to include Foster & Wood
This Oregon-based wealth manager serves a very small, but very demanding slice of the population: family wealth inheritors. This group has special requirements to preserve wealth for future generations and to structure their portfolios for maximum tax efficiency.
Our design for Foster Wealth was built around the founder’s family story. We featured a detailed family timeline and many personal photographs.
After launching in 2013, the firm grew and launched a subsidiary specializing in business retirement planning in 2015. We designed the companion website, Foster & Wood, following the same brand guidelines and personalized narrative.
I recently sold a collection of early twentieth century watches in preparation for the Apple watch revolution. Before letting go of these treasures, I took some macro photos of the distressed lettering adorning their delightful and distinctive faces. I’m fond of this style of robust lettering.
Is it a good idea to mix modern and traditional? I think so. I recently finished the design and construction and have detailed the process here.
Morvillo Abramowitz is the top white collar defense litigation boutique in the nation. We designed their new brand identity and a typographic website that is responsive — it re-sizes on-the-fly for mobile devices.