We designed this commercial real estate leasing campaign for Murray Hill Properties and their new investment partner Jamestown Properties. It consisted of a website, brochure, events and advertising. The extensive upgrades to the building warranted a large marketing budget to announce to the brokerage community that they will be surprised at the change that’s taken place at 1250 Broadway. It is literally “Night and Day”. Leasing proceeded briskly culminating with a record breaking $/rsf lease for the penthouse restaurant space.