To renew engagements or to win new business, PwC needed a compact solution that included reams of information, video interviews, downloadable pdfs, and links to online presentations. These packages needed to be produced with a very short lead time and only 100 copies were produced. Each proposal would include an interactive CD and a book housed in rigid presentation packaging.
This example was created for PwC to pitch Viacom at the time they acquired CBS.
On a technical level, this presentation was ahead of its time—produced at a time before DVDs and streaming video. We shot and edited 24 videos, used aggressive compression codecs, and squeeze them onto a 700MB CD. Interactive functionality was encoded using Macromedia Director. Antiquated by today’s standards, yet still extremely effective as a selling tool.